New members hail from health care group Johnson & Johnson, grocery chain Kroger, retailer Target and Wakefern Food Corp.
Alliance aims to fight counterfeits by offering design-driven organisations “guidance, advice, and technical monitoring."
The gang intercepted the shipment en route from the US Mint to a facility in Miami, according to court documents.
The case has grown from a small-scale fraud enquiry into a nationwide investigation, say police.
It would establish liability for online retailers when a third party sells a counterfeit that poses a risk to consumer health or safety.
The hubs in South and Central America, the Middle East and Eastern Europe allow criminals and enablers to thrive.
Cut out counterfeit attempts? Reid Fruits and Laava show it’s possible
Over three years, Reid Fruits drastically reduced the number of counterfeit attempts on their premium Tasmanian cherries, sold in Asian export markets where the brand was in high demand and had a strong reputation that was at risk from inferior products sold under fake Reid Fruits branding.
In the 2019-20 season, in a bid to fight the fakes, Reid Fruits introduced Laava Smart Fingerprints® on its cherry boxes bound for 20 export markets. The result: only 10 counterfeit attempts, all of which were automatically stopped by the Laava platform.
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