Sourcemap, the supply chain transparency platform, is partnering with Scantrust, the connected packaging platform, to bring secure, verified supply chain transparency to consumers via unique and secured QR codes, NFC, and RFID. The combined Sourcemap + Scantrust offering provides:
"Leading consumer goods companies that have mapped their supply chains on Sourcemap are looking for a secure way to connect consumers to the brand story at the point of sale. Scantrust is a natural partner to Sourcemap's verified chain of custody approach to the consumer via copy-proof QR codes on the packaging itself," said Leonardo Bonanni, Founder, and CEO of Sourcemap.
“The trends we’ve seen accelerating around consumer expectations for environmental sustainability, traceability, trust, and consumer engagement will not reverse, they will only continue to accelerate,” noted Nathan Anderson, Founder, and CEO at Scantrust. “Forward-thinking brands are pivoting to connected packaging solutions like our own for communicating their products’ stories and to build trust with those narratives. Sourcemap extends this value by enabling reliable and authentic supply chain claims to be easily accessible. The deep integrations across our solutions will rapidly increase the time to value for projects focused on product transparency and consumer trust.”
Sourcemap is a pioneer of supply chain transparency and traceability software that spun out of MIT research started in 2008. Since then major traders, manufacturers, and brands have adopted Sourcemap's full-suite solution for assurance on the raw materials-to-finished goods supply chain, including ongoing monitoring for production, quality, sustainability, and risks such as deforestation and forced labor.
Scantrust is a connected products platform for companies that depend on selling physical products in a connected world. Scantrust enables active brand protection, supply chain awareness, and direct consumer engagement benefits by securely binding physical goods with online identities. Our solutions help maintain brand integrity, deliver valuable consumer insights, and unlock growth potential in the products companies sell.
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