The Anti-Counterfeiting Forum is delighted to announce the details of its 8th annual seminar, which is to be held on Wednesday 22d March 2017 at the Grange Rochester Hotel in central London.
Counterfeiting in the electrical and electronic systems supply chain continues to be a major problem that affects all companies, probably whether they know it not, with a wide range of old and new technologies being counterfeited and supplied from a wide range of sources. The seminar will focus on new trends in threats and mitigation strategies for the experienced practitioner while being accessible to anyone relatively new to the topic and wanting to understand more. Scheduled to run from 10.00 am to 3.30 pm, presentations will provide information on:
Work being undertaken in the supply chain to combat counterfeits
Case studies on how to create and maintain a counterfeit management plan
An update on International standards for the management of counterfeits in the supply chain and independent accreditation
Other best practice to help reduce the risk of counterfeits infiltrating your business
How law enforcement and direct action against counterfeiters is helping to reduce the threat of counterfeits in the supply chain
Recent major trends in counterfeiting and counterfeit avoidance and an overview of how to access further information, much of it free of charge.
There will be plenty of opportunity for delegates to raise questions, participate in a discussion forum and interact with our speakers during the day.
For more information about the seminar, including a copy of the draft agenda, please visit the Anti-Counterfeiting Forum website.
About the Anti-Counterfeiting Forum
The Anti-Counterfeiting Forum is wholly owned and managed by Elan Business Support Ltd. The Forum helps to exchange, develop and disseminate best practice and intelligence to mitigate against the threat of counterfeits in the electronic and electrical supply chains by:
Working closely with a number of Government and industry bodies and attending a number of relevant Government / industry forums
Managing the Anti-Counterfeiting Forum website, organising annual counterfeit awareness seminars and providing presentations and talks at relevant industry events.
Macallan Whisky picks Izon® Technology as part of a comprehensive anti-counterfeit solution
(De La Rue Authentication Solutions)
The Edrington Group, makers of world renowned The Macallan Highland Single Malt Scotch Whisky, faced a challenge when re-filled used
bottles, intact with labels, began appearing on shelves under their brand name. This posed a serious consumer safety, as well as a global
brand issue. For a solution, they turned to Authentication Solutions for the key overt component of a comprehensive solution.
Epson builds market awareness of authentic product through implementation of layered AC tech
(De La Rue Authentication Solutions)
Epson Latin America estimated that 20% of the product in the market was counterfeit and entering the supply chain through local distributors. The existing anti-counterfeiting ink technology was compromised. Epson developed a new strategy to target unauthorized distributors in key countries and build market awareness of authentic product.
The StellaGuard™ solution leverages the benefits of a barcode and connects it with a three-dimensional visual reference that provides instantaneous authentication with copy-detect protection. StellaGuard™ is a patented and elegant solution to protect your assets, enabling trusted stakeholders, including customers, to authenticate a product using common everyday smart devices.
The smartphone: a new tool to spot fake products
The development of new smartphone technologies offers brands the opportunity to fight counterfeiting more efficiently and drive competitive differentiation by turning their products into smart assets. This paper examines the process of placing the consumer as one of the key actors against illicit trade and creating new business intelligence capabilities for brands.
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