US man arrested for massive fake Timberland, Ugg scam

A man from Queens, New York has been arrested on charges of bringing $127m-worth of fake shoes into the US from China, selling the knock-offs on the street.

Prosecutors claim Hai Long Huang shipped hundreds of thousands of pairs of ‘generic’ shoes in shipping containers from China that mimicked the style of shoes made by brands such as Timberland and Ugg. He is accused modifying them once in the US by adding trademarked emblems, and selling them on to the public. Some of the shoes arrived with the logos already on the shoes.

Huang was taken into custody after undercover agents made test purchases of the fake shoes, including for example buying a dozen pairs of Timberland boots for $515. Timberlands typically retail for more $140 to $400 per pair.

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