Author: Ron Guido, Covectra, Inc.
Document type: Whitepaper (.PDF file)
Abstract: From a customer service perspective, your inability to ship against orders-received could result in loss of business for you and for your customers. Even if your under-supplied customers accept apologies, the sting of poor delivery could lead to a change of suppliers or not receiving next year’s contract. In some cultures like Japan, where is it deemed a "dishonor" to delay the shipment of your product to a customer, backorders can be the primary reason why your business fails. Read more to see how serialization can help deter financial losses and increase customer loyalty.
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