Brand protection and customer engagement solutions company YPB Group Ltd is pleased to announce that it has entered into an MOU, with a view to formalising a supply contract, with Le Mac Australia Pty Ltd.
The Le Mac Australia Group was established in 1984 and began with a focus on providing tamper evident packaging using imported shrink sleeves from Fuji Seal Japan. Evolving over the years, the company now offers a wide range of packaging and labeling solutions covering container decoration, tamper evidence and multi-packing.
Le Mac Australia is located in Mulgrave NSW and is well recognized in the industry as an innovator and market leader in shrink sleeve technology with numerous awards to attest to this position. Their "Mutiny" parchment-like shrink sleeve, which won two gold and "Best of Show" at the last Australian Packaging Awards is a fine example of the cutting-edge, value-added technology Le Mac brings to the market.
YPB will provide its covert (invisible) tracer to Le Mac who will then offer this unique Anti-Counterfeit technology to its clients. Le Mac's clients will benefit from their end customers having increased confidence that they are purchasing authentic products.
The agreement has already guaranteed five million items for the remainder of 2017, however Le Mac produce hundreds of millions of sleeves annually.
Mr. Mike Cowan - Managing Director of Le Mac Australia said, "We are really excited to be partnering with YPB Group Ltd. We constantly strive to improve our service offering to our clients and product authenticity is an area where we wish to lead the way. For two Australian Companies to be able to bring our technology to the world market is a really exciting for both parties."
YPB Executive Chairman John Houston said: "Le Mac is a great Australian success story of exporting Australian know-how globally. We are proud to partner with Le Mac and provide our world leading technology. We see tremendous opportunities for the future in this relationship with Le Mac."
About YPB Group Ltd
YPB Group Ltd is a pioneer in advanced brand protection solutions. Listed on the Australian Securities Exchange, YPB is expanding its global footprint with an established presence in Australia, China, Thailand, USA, Mexico and India. YPB's patented AntiCounterfeit technology combined with its Security Packaging and AntiTheft solutions, Consulting Services and YPB's proprietary CONNECT platform enables clients to PROTECT their high value brands from the risks of counterfeit, product diversion and theft while providing the tools to CONNECT directly with their customers.
Macallan Whisky picks Izon® Technology as part of a comprehensive anti-counterfeit solution
(De La Rue Authentication Solutions)
The Edrington Group, makers of world renowned The Macallan Highland Single Malt Scotch Whisky, faced a challenge when re-filled used
bottles, intact with labels, began appearing on shelves under their brand name. This posed a serious consumer safety, as well as a global
brand issue. For a solution, they turned to Authentication Solutions for the key overt component of a comprehensive solution.
Epson builds market awareness of authentic product through implementation of layered AC tech
(De La Rue Authentication Solutions)
Epson Latin America estimated that 20% of the product in the market was counterfeit and entering the supply chain through local distributors. The existing anti-counterfeiting ink technology was compromised. Epson developed a new strategy to target unauthorized distributors in key countries and build market awareness of authentic product.
The StellaGuard™ solution leverages the benefits of a barcode and connects it with a three-dimensional visual reference that provides instantaneous authentication with copy-detect protection. StellaGuard™ is a patented and elegant solution to protect your assets, enabling trusted stakeholders, including customers, to authenticate a product using common everyday smart devices.
The smartphone: a new tool to spot fake products
The development of new smartphone technologies offers brands the opportunity to fight counterfeiting more efficiently and drive competitive differentiation by turning their products into smart assets. This paper examines the process of placing the consumer as one of the key actors against illicit trade and creating new business intelligence capabilities for brands.
Anti-Counterfeiting Forum 9th Annual Seminar
March 15, 2018 - Farnborough, UK
Pharma Security World 2018: "Anti-counterfeiting and Brand Safety"
March 20-21, 2018 - London, UK
Global Illicit Trade Summit 2018: Out of the shadows
March 22, 2018 - Kuala Lumpur
4XScience 2018 E2E Supply Chain Serialization Benchmark Workshop
March 27-28, 2018 - Brussels, Belgium
Robert Schuman Foundation conference: Smuggling, counterfeiting and the financing of terrorism – mobilising economic stakeholders
April 11, 2018 - Brussels, Belgium
April 17-19, 2018 - New York (NY), USA
4th Global Brand Protection EU Innovation Programme (GBPIP)
April 26-27, 2018 - London, UK
IACC 2018 Annual Spring Conference
May 16-18, 2018 - Seattle (WA), USA
May 29 - June 01, 2018 - Milan, Italy
Partnership for Safe Medicines 2018 Interchange
June 07, 2018 - Washington D.C., USA
June 25-27, 2018 - London, UK
September 2018 (dates tbc) - Switzerland
Rx-360 Global Life Science Supply Chain 2018 Conference: Driving Innovative Quality Strategies
September 25-26, 2018 - Miami (FL), USA
2018 A-CAPP Center Brand Protection Strategy Summit
October 02-03, 2018 - East Lansing (MI), USA
13th Security Document Summit (SDS)
October 17-18, 2018 - Beijing, China
Anti-Counterfeit & Currency Expo (ACCE)
November 06-08, 2018 - Las Vegas (NV), USA