Product counterfeiting and diversion plague every industry. It’s an indisputable fact. That’s why brands like OZNaturals, a leader in natural skincare, are proactively confronting these supply chain threats.
Check out this case study to learn:
• How counterfeit and diversion issues can tarnish brand reputation and value among retailers
• Why the manual serialization/tracking solution OZNaturals originally deployed was somewhat effective but not nearly enough to combat the threat
• How OZNaturals is utilizing its existing product packaging to empower distributors and customers to ensure every product is authentic and being sold as intended